The first country that was visited under the International Business Study brand was South Africa. The Philippines, the Republic of Korea, Brazil, China and Thailand all followed. India, Malaysia, Mexico, Vietnam and Brazil were even visited twice. IBS kept on improving over time and with its extensive experience in doing research, IBS developed a practice for companies in marketing, strategy, finance and HRM, to only mention a few. Companies working with IBS aimed at broadening their view and expanding their business. In 2013 the project was renamed to Erasmus Consultancy Project (ECP). The first country that is visited under this brand name was Thailand. Chile, Malaysia, Peru, and last year’s destination Colombia followed. You can read more about experiences from companies that participated in previous years here.
To provide you with exact figures: ECP 2018 is the 33rd consecutive year that the ECP is organized. This year, we will conduct research in Indonesia, an emerging market where Dutch knowledge and expertise truly connects with the vast opportunities in Indonesia. To read more about these opportunities, click here.